A company for women who know they're meant for something more. It's time to create a life better than your dreams.



Sister Brands






I Heart My Brand

Anything you desire is meant for you and possible!


To Be AMbitious Consultancy

Emily Williams


How to Amp Up Your Sales

Emily Williams

posted by

Emily Williams talking on her cell phone

next post


Previous Post


We're a media, education and lifestyle company that supports you in elevating every area of your life. I started IHML in 2014 out of my own desire to love myself and my life. Welcome. We're glad you're here.
TOp categories
Want it all? Join our weekly newsletter,
Gimme that
share this:

I’ve said it before and I have no doubt that I’ll say it again, you need to have a good relationship with the sales process to move your business forward. So many of the women that I work with are scared to sell, they’re scared to ask for business, or they’re reticent about the process, too concerned with being “sales-y.” 

Here’s the deal, nothing happens in your business until a sale is made. It doesn’t matter if you have put together the most amazing course ever, if you don’t sell a single unit, did you impact anyone? 

“The truth is, is life does throw us curve balls. There are challenges in businesses that come up every single day. You as the business owner, if that’s who you are, you need to know how to sell and be confident selling. Because when you’ve developed that skillset, you know that nothing can take you down.”

-Emily Williams

That being said, one of the most important topics that we cover with our clients at I Heart My Life is their relationship with sales. Many of us have stories that we tell ourselves about sales and those stories oftentimes stem from the money stories that we have. Which is why it is so important that you clear about your thoughts and feelings around this business necessity. 

Once you’re clear on your mindset regarding sales calls, the next question to ask yourself is, are you asking people to book a call with you? If you never invite people to speak with you, then you’ll never end up having those crucial calls. 

You should have a system and process in place for asking for the call and then for actually conducting the call. Then after you’ve spoken with your potential clients, you need a clear follow up process.

All of these steps are the key to have the confidence to sell. Just remember, it is not your job to sell your potential clients on working with you. You simply need to lead them to a clear yes or no on whether or not you two are a good fit to work together.

So, what does your sales process look like? Do you need to amp it up? 

In this Episode: 

[00:12] If you are a business owner, your job is to sell! Learn how you can become a more effective salesperson. 

[03:35] Why sales are so important to your business and your life.

[05:17] What is your opinion of selling? 

[07:07] How fears impact our ability to grow, scale, and sell.

[08:22] We are born with the skill of selling, but many of us forget how good at it we are. 

[09:58] So, where are you at with your mindset around selling? 

[12:33] Don’t be afraid to ask others to book a call with you.

[14:47] Have a clear system for asking people to book calls and be sure the system works for you, your audience, and your team.

[18:14] Take note of your feelings as you spend time on sales calls. 

[20:12] Once you’ve had your call, review what works for you to book calls. 

[21:49] Which metrics you need to track and know so that you can do more of what works. 

[22:24] Do you have a follow up process and is it targeted for all types of buyers? 

Links & Resources: 

Subscribe to the Podcast: 

I Heart My Life Show on Apple Podcasts
I Heart My Life Show on Spotify

Connect with Emily: 

I Heart My Life Website
I Heart My Life on Instagram
I Heart My Life on Facebook
I Heart My Life on LinkedIn

I Heart My Lifers Community


Book a Call

Episode Sponsor: Amp Up Your Sales Course


“The truth is, is life does throw us curve balls. There are challenges in businesses that come up every single day. You as the business owner, if that’s who you are, you need to know how to sell and be confident selling. Because when you’ve developed that skillset, you know that nothing can take you down.” – Emily Williams

“The relationship is not just the phone call. Do not lose faith in those people on the call who say, well it’s not a no but it’s a not yet. Because so many people in our company have circled back around. Keep the energy super high vibe in that relationship.” – Emily Williams

woman meditating

If you’re truly ready to create a life better than your dreams, then it’s time to talk about the concept of visualization. What is visualization? It’s when you paint a picture in your mind of what you want your life to LOOK like, but also, focus on the other senses too to make it as […]

read more

Woman holding wine

Have you felt for some time that you’re meant for something big, something better, deeper, or more meaningful than you have right now? And yet… are you unable to see with complete clarity what that would look like because you feel so disconnected from yourself and Source? Perhaps you long for a different life… to […]

read more

woman with back to camera

Do you remember the last time your life took a total 180?  Perhaps it was the time you moved to a brand new home (or city), welcomed a new family member, or quit your full-time job to finally pursue your true passion. Or maybe it was a more sudden, shocking, or sad type of change, […]

read more

Reader's Favorites

keep reading

listen to the latest episode while you browse

latest episodes

The I Heart My Life Show



Inspiration and success tips delivered straight to your inbox.

Every week, you'll hear from us with motivation, inspiration and success stories via our blog and podcast. 



design firm

I Heart My Brand


To be ambitious

We created a high-level consultancy where you can work directly with our business advisors and be a part of our driven community. This is for business owners running their service-based business full-time.

Personal brand